Well, it looks like the rumors can finally be put to rest—Twitter has officially started to roll out a new analytics tool to a select group of its users, according to Mashable.
This long-awaited feature will enable users to gather a wide variety of data related to their account, such as which tweets led to a loss of followers, which tweets were the most successful, and which followers have the most influence when they reply or retweet.
The tool is expected to be free, and it should be available to all users by the end of the year. This means, however, that third-party sites currently offering some of these services are likely to be hit hard.
While more information regarding Twitter Analytics has yet to be released, all we at S2EO have to say about the product is, “It’s about time.” Having an inside tool comparable to Facebook Insights for Twitter will make measuring engagement and ROI that much easier.
0 comments:
Post a Comment